Marketing Manager

CARNATION FARMS
Carnation Farms is a nonprofit organization on a mission to transform the way that people want to eat. We celebrate delicious and nutritious food produced in a sustainable manner by providing inspirational and educational experiences that positively affect heath, the environment, and local economies. We grow new farmers and develop the next generation of food citizens.

JOB DESCRIPTION

Marketing Manager

Position Summary:
The Marketing Manager is responsible for the strategic planning and execution of the Carnation Farms marketing plan. The Marketing Manager will work in a full time exempt capacity and report directly to the CEO. S/he must be an energetic, forward thinking, creative individual with high ethical standards and a passion for good food and the changes that it can bring.
Reports to: CEO
Additional Resources: Access to strategic branding partner (Contracted/Seasonal)

RESPONSIBILITIES INCLUDE:

Marketing Planning and Execution
• Direct, plan and coordinate Carnation Farms marketing efforts from start to finish, driving collaboration with the stakeholders
-Develop the marketing strategy for the organization in line with organization objectives
-Develop and execute the marketing calendar
-Prepare online and print marketing campaigns
-Create and publish all marketing material in line with the marketing plan
-Maintain effective internal communications to ensure that all Carnation Farms team members are kept informed of marketing objectives
• Research demand for the organization’s events and services
• Manage and maintain branded materials designed for Carnation Farms’ business and merchandising uses
• Manage and measure results, learning and improving each time
• Identify and develop individual and organization partnership opportunities that will support the Carnation Farms mission and financial goals
• Participate in raising funds necessary to support the organization

QUALIFICATIONS:

Ideal Skills, Experience and Education:
• 2+ years of experience with online marketing, including social media, and content marketing
• Ability to be scrappy to achieve goals
• Strong analytical and project management skills
• Strong creative outlook and some design skills
• College degree, Marketing major preferred
• Excellent communication skills and problem-solving ability
• Excellent writing skills
• WordPress or other website platform experience
• Fluent computer skills – emails, word processing, spreadsheets, presentations

Certificates/Licenses/Registrations:
• Valid driver’s license
• Background check

To Apply, Please Send to beckyv@carnatonfarms.org :
Cover Letter
Resume
Writing Sample

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